Guidance and resources on creating coherent messages that reach across diverse audiences.
Human-centred communication webinar
Kassy Hayden and Julia Anderson of Mitra share how you can break free of linear ways of thinking about communications and put humans and values at the centre of your communications practice. Their methods draw on neuroscience, psychology and the science of storytelling. (8 September 2023)
Message House workshop
John Walsh's Community Comms Collective workshop on simplifying the development of your messaging using the 'Message House' tool (20 September 2019).
Other Message House resources
A free toolkit, including an e-book and Word template, to help you craft powerful messages and get teams to use them.
The science of effective messaging workshop
Marianne Elliot's Community Comms Collective workshop on values-based messaging (1 March 2019).
Resources to support values-based messaging
Research and resources for using a values-based approach to communication.
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Common Cause Foundation: A toolkit for charities
(commoncausefoundation.org)
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Values map based on Shalom Schwartz's research
(png 65kb)
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No cause is an island: How people are influenced by values regardless of the cause
(commoncausefoundation.org)
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ASO Communications - messaging guides
(asocommunications.com)
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The FrameWorks Institute - toolkits for advocacy communications
(frameworksinstitute.org)
Developing organisational messaging
Resources to help you develop clear, compelling and consistent messaging about your organisation and cause.
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